Speaking and Training
Marketing thought-leaders have a responsibility to educate.
This is the driving force behind every one of my workshops, trainings, and presentations. I share all that I’ve learned from building “startup” marketing divisions for technology companies and developing strategies for my clients. I encourage each person to ask hard questions of themselves and their organizations.
I also incorporate humor into every session. Not just because funny brings the money. It helps the audience relax. They become more engaged and retain more information. Visit my blog erdieisms.com for a glimpse into my version of humor.
The learning doesn’t end when our time together is through. I share resources and guides to expand their knowledge over the long-term. Participants leave prepared to do marketing differently.
I speak on a variety of marketing topics including…
B2B & B2B2C strategy
Lead & Demand Generation
Tailored to each unique audience…
Because each professional views marketing through a different lens.
I’ve shared persona strategies with the American Marketing Association in San Antonio, conducted sales trainings for Mindbody and Constant Contact, led content marketing workshops for product teams at Vodafone and Whole Foods, outlined digital marketing trends for members of the Association of Outdoor Advertising Professionals, and moderated webinars for MarketingProfs. Employee Engagement Manager Sarah Young had this to say about the workshop I led for a team of international B2B marketers at Mendix, “I highly recommend inviting Heidi to host a session for your team to get the gears going when it comes to incorporating humor into marketing. It positively impacted our team dynamic. Now we’re more understanding of each other in day-to-day communications.”
Let’s talk about your upcoming meeting or conference. Fill out the form below or click this link to schedule a time to connect. I’m looking forward to our conversation!